SIR Corp. (“SIR”) is a privately held Canadian corporation that owns and operates a portfolio of 53 restaurants in Canada. Our business is focused on creating, developing, and operating best-in-class restaurants. Best-in-class means we strive for the best people, the best food and the best atmosphere at each of our restaurants. These values are shared company-wide and the resulting high level of quality and attention to detail can be found in each of our restaurants. Our passion is reflected in our name, which stands for Service Inspired Restaurants®, and it’s about bringing people together, building lasting relationships and setting the standard for best-in-class.
Our diverse portfolio of restaurants is designed to appeal to a broad set of consumer tastes. Our concept restaurants have multiple locations, reflecting their broader demographic appeal. SIR concept brands include: Jack Astor’s Bar and Grill®, with 36 locations in Canada; Alice Fazooli’s!®, with four locations; and Canyon Creek Chop House®, with eight locations. SIR’s Signature restaurants are one-of-a-kind brands located in downtown Toronto that range in offerings from fine dining with award-winning menus to a very active sports bar. Our Signature restaurants comprise the upscale REDS® WINE TAVERN, Far Niente®, Four™ and Petit Four™, and the casual Loose Moose Tap & Grill®. SIR also owns and operates two seasonal Signature restaurants: Abbey's Bakehouse™ and Duke's Refresher™.