At Service Inspired Restaurants® (“SIR”), your privacy is, and always has been, very important to us.


At Service Inspired Restaurants® (“SIR”), your privacy is, and always has been, very important to us. We are dedicated to providing you with a superior restaurant experience and service while protecting your privacy and safeguarding your personal information. Although we are not in the business of collecting private information from our guests we do sometimes have to do so in order to gain valuable feedback and to offer the level of service that is our hallmark.

SIR will review this Privacy Statement from time-to-time for revisions to reflect changes to SIR’s operations. Guests are encouraged to review this Privacy Statement from time-to-time for revisions. This Privacy Statement applies to interactions with SIR’s web server. Guests who receive products and services from SIR will be deemed to have accepted the terms and conditions of this Privacy Statement.

Notice of Purposes: Collection, Use and Disclosure of Personal Information

We collect personal information you provide directly to us when you purchase our products, register for, use or attend our services or fill out our surveys. We collect information we get from third parties or from you when you visit us, call us or you use our services. Unless the information collected or compiled is sensitive in nature, we assume your consent for all purposes set out in this policy.

Commonly Collected Personal Information

Contact Information

Such as name, address, postal code, email address, telephone number.

  • provide requested products and services and related non-promotional communications
  • provide requested information, contest rewards and receipts
  • verify delivery of any promotional or complimentary products
  • provide a customized experience
  • develop better products and services
  • promote our products and services

Social Media Identifiers

(Such as single sign on through Facebook, Google or other social media accounts) and other information you share with us or make public via your social networking platform. You may control what information you share though the social networking sites’ privacy settings.
verify your identity when you use social login so that you may access your account and use our services.

  • provide a customized experience
  • develop better products and services

Audio or Video Recordings

If you call us or come to our locations or events.

  • to create a record of our interaction
  • for security, training and quality assurance purposes

Usage Data, Including Content and Advertisements Viewed

On our digital properties, search history, content you share, products and services you download, purchase or subscribe for, language preference, transaction history, time spent and other digital information through cookies, pixel tags, web beacons, and other technologies. We also collect information about the site you came from before visiting our digital properties and the site you go to next.

  • provide a customized experience
  • develop better products and services
  • promote our products and services
  • advertising delivery verification

Your Device and Location

We collect information about your device such as IP address, browser type, device type, unique device identifiers and operating system. We also collect information about your location, if enabled on your device or derived from your IP address.

  • provide a customized experience
  • develop better products and services
  • promote our products and services

User-generated Content and Public Activities

Activities such as comments on online forums, public user profiles you generate and classified listings you create. This information is considered public and is subject to the applicable terms of use.

  • promote our products and services
  • provide a customized experience
  • develop better products and services

SIR may give notice of other purposes for the collection and use of Personal Information. In connection with particular services, for example, this would be through materials other than this Privacy Statement such as application forms and agreements. Individuals are invited to ask SIR Corp® for an explanation of the purposes SIR has identified for the use of Personal Information.

Unless permitted or required by law, SIR shall not use Personal Information for any new purpose without first obtaining consent.

SIR may share your personal information within the SIR companies and our affiliates. We combine information internally across our companies and affiliates, products and services and may further combine information with demographic information, publicly available records and other third party information sources and may use this information to provide you with a customized experience and to develop and promote our products and services. We may be able to identify you by location and across different digital properties and devices using cookies, web beacons and other technologies and derive information based on our records. We may assign you a unique guest identification number. Personal information is not shared outside of the SIR companies and affiliates unless:

  • you have consented.
  • We are permitted or required to do so by law.
  • We have engaged an authorized service provider to carry out services on our behalf. Personal information may be transferred outside of your province and/or outside of Canada for processing or storage.
  • We are required to share the information with merchants from whom you have purchased something or registered for something to allow them to provide the products or services to the correct individuals and to allow them to keep track of what they have provided.

We have in place measures to keep personal information we collect secure, which may include:

  • Limiting the number of people who view or process personal information
    Locking and restricting access to paper files
  • Using appropriate methods to secure electronic files, including computer passwords, firewalls and encryption.

Once we no longer require your personal information for purposes you have consented to, we securely dispose of it.

Access To One’s Own Personal Information

Upon written request, SIR will provide a guest or employee a reasonable opportunity to review his or her own Personal Information. SIR will provide notice if there will be a fee for accessing Personal Information and, as a security measure, may require identification before providing access.

SIR will correct or complete a record of Personal Information (unless it is believes that the information is accurate or complete) and will record any unresolved differences as to accuracy or completeness in the individual’s file.


If you have any questions about SIR Corp.’s Privacy Policy or SIR Corp.’s website collection, use and disclosure practices, please contact the Privacy Officer at